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MangoCOCO

Chinese New Year Campaign

Type of Work : New Business

Responsibility : Brand strategy and communication

Date :  January-February 2018

Company : Treasure Retail.co.,ltd

Location : PT Galleria, Bangkok, Thailand  
(multibrand souvenir store opened only for tour group)

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MangoCOCO is a grab & go dessert store selling products made from mango and coconut, which are one of most famous fruits from Thailand in Chinese market. The main obstacle of running this business is the small entrance and closed wall which make the store are not well-approached. However, this is free space, and the owner did not allow to adjust the site. Consequently, we needed to find another way to access customer.

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Process

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contact me

(+66) 859150902

nitita.khema@gmail.com

Bangkok, Thailand

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